Being found
Arjun asks his AI search assistant. The local office’s pages answer exactly what he needs, and the answer cites Truly Nolen.
Truly Inbound
Every “hello” can beyour next customer.
Handle the inquiries that reach your office and take them to their next step, with your team in charge.
WhatsApp and web chat, depending on the channels enabled for your office.
Truly InboundYour office assistant
Illustrative exampleStep 1 of 3Receive
Demonstration. No messages are sent and no visit is requested.
Your website can be a brochure, or it can bring in work.
Customers come to you because they find an answer.
That is inbound: your website stops being a catalog and starts generating inquiries.
How it works
One night in Mumbai.
Illustrative example. Arjun runs a restaurant and notices signs of rodents in the kitchen. He looks for help that same night.
Turning the visit into an inquiry
On the website, the assistant understands the urgency, responds with empathy and offers an inspection for the next morning.
Following up and learning
The inquiry reaches Truly Global with its full context. The office assigns an owner and confirms the visit. Every journey teaches something.
What it includes
Scope of the Truly Inbound service for one office. These are not measured results.
What it includes
Ten capabilitiesworking for your office.
They run continuously and take up none of your team’s time.
Web design
Truly Nolen quality visible from the very first moment: a clear story, mobile navigation and simple paths to ask for help.
BeforeArjun opens the site on his phone at 23:10. The chat says “offline” and there is nowhere to ask.
AfterHe arrives, sees in two lines what his city’s office does, and the inspection button is a thumb away.
SEO and structure
A website Google understands: services, pests, sectors and cities.
BeforeHe searches “rats in my restaurant kitchen”. Three competitors show up and no Truly Nolen office.
AfterThat search has a page of its own, and the office shows up because it answered the question.
GEO and Radar
Appearing in AI answers too — and knowing when it happens.
BeforeHe asks an AI search assistant. The answer recommends two brands and never mentions Truly Nolen.
AfterThe answer cites Truly Nolen, and Radar logs which question it was and which source it used.
Article engine
Answering what people already search for, with useful local content.
Before“Do rats come up through the drain?” has no answer on the office’s website.
After300 articles at launch and 25 a month answer that kind of question, in his city’s language.
Agent agency
Your office directs, the agents create.
BeforeLast social post: seven weeks ago.
After20 posts a month in the office’s voice, without anyone on the team stopping to write them.
Cortex, the assistant
Personality, local knowledge, memory and actions.
BeforeForm submitted at 23:12. Automated reply: “we will contact you shortly”.
After23:12: “Understood — restaurant kitchen, at night. Would an inspection tomorrow at 9 work?”
Conversion
Assistant, calls to action and forms work together.
BeforeHe reads the rodents page, cannot find how to ask for help, and closes the tab.
AfterHe requests the inspection from that same page, without hunting for a phone number.
Analytics
Measure to decide, not to pile up numbers.
BeforeEleven inquiries arrived this month. Nobody knows where they came from.
AfterSeven came from the article on rodents in kitchens. That is the one to expand next month.
Truly Global
The conversation reaches whoever can resolve it.
BeforeThe inquiry lands in a generic inbox and someone sees it on Monday.
AfterIt reaches Truly Global with Arjun’s full history; the office assigns an owner and confirms the visit.
Support and evolution
Launch is the beginning.
BeforeThe website shipped once and looked the same twelve months later.
AfterEvery month what underperforms gets adjusted: a page, an assistant reply, a new topic.
One illustrative journey, Arjun’s inquiry, seen capability by capability. The situations in the “Before” column are common on websites in our sector and were observed in September 2026; they are not an audit of any office.
The assistant answers as far as your team decides.
When a conversation needs a person, it hands over and the automated reply stops. Your team can take it back, correct it or close it at any point.
Answering in time is part of the service.
What people usually ask.
Do you guarantee first place on Google or in AI answers?
No. SEO and GEO improve the conditions for being found; indexing and mentions depend on third parties. What is committed is measuring every month what works and fixing what does not.
What does my office need to activate it?
To define its services, its context and its language, and to enable the channels it will use. The activation timeline depends on that setup and on each country’s approvals.
Can someone from the team take over the conversation?
Yes. At any point the conversation hands over to a person and the automated reply stops until your team decides otherwise.
Can it book a visit?
It can gather the need and propose the next step according to your office’s configuration. Availability and confirmation depend on your calendar.
The method
Behind Truly Inboundthere is a proven method.
Truly Inbound applies MAGIA Solo, Catalizadora’s method for putting a complete digital presence to work: the brand, the site, the content, the assistant and the CRM. Here that method adapts to the network, to the language and to the channels of each office.
A method, not a project
Every piece has its place and its order. No country starts from scratch: what already works gets adapted.
Your voice, your topics
The assistant and the content sound like your office. There are 34 settings your team adjusts without touching a line of code, from the tone to what should never be said.
Activation planned in 15 days
Estimated from the moment inputs and access are handed over. Approvals that depend on third parties add to that timeline.
MAGIA Solo is the method of Catalizadora, technology provider to Truly Nolen International.
Let’s talk about your office.
If you already have an account, sign in. If not, tell us how your team works and we will show you how it is configured for your market.